Creative & Brand Services
Creative & Brand Services
Crafting holistic brand-aligned narratives with deep, hands-on expertise in creative strategies.
* Now Booking Summer & Fall 2024
Elevate your brand's strategy with proven techniques to navigate the evolving digital landscape.
Strategic consulting
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• Brick & Mortar to eCommerce Transition: Leveraging years of hands-on experience to seamlessly transition traditional businesses into thriving online platforms.
• Omni-Channel Marketing Strategy: Crafting tailored strategies that integrate both digital and retail storefronts for maximized reach and conversion.
• Digital Growth Strategy: Harnessing the power of the latest digital trends to accelerate brand presence and sales.
• Brand Repositioning: Evolving brands to resonate with changing consumer needs and market dynamics.
• Product Development: Evolving brand product assortment through strategic partnerships and collaborations, as well as developing unique digital programs to further strategic digital needs.
Creative DIrection
Harness the power of storytelling, design thinking, and tone to craft a compelling brand narrative that resonates
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• Seasonal Concept & Execution Oversight: Overseeing end-to-end campaign creation and execution of seasonal floorsets, ensuring alignment with brand voice and current trends.
• Campaign Creation: Conceptualizing and crafting powerful marketing campaigns that captivate and convert.
• TV Spot Development: From ideation to execution, creating memorable linear, streaming & social commercials that resonate with audiences.
• Web Design & UX Strategy: Enhancing online platforms for improved user experience and increased conversions.
• Photography Oversight: Guiding beauty, fashion, lifestyle and home decor photography projects from conception to post-production to align with brand aesthetics.
• Brand Positioning & Tone of Voice Development: "Crafting a distinct brand character and consistent messaging that authentically resonates with your target audience.
DIGITAL INNOVATION
Drive the future with pioneering solutions, optimizing technology for brand growth and customer engagement.
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• Blue Sky Technology Ideation: Engage with innovations like live shopping, AI-driven digital solutions, and loyalty programs to captivate and retain your audience.
• Digital Vendor Marketplace Development: Augment your eCommerce strategy with richer, tailored customer experiences.
• Mobile-Centric Transformation: Transition from traditional catalog business models to prioritize the modern mobile user, both in design and strategic execution.
empowering teams & talent
Structuring, mentoring, and guiding professionals to foster growth, innovation, and creative excellence.
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• Team Design & Recruitment: Crafting organizational structures and pinpointing talent to assemble high-performance teams aligned with your brand's vision.
• Mentorship & Training: Elevate your team's capabilities with firsthand industry knowledge, empowering them to navigate with innovation and assurance.
• Industry Workshops: Deliver workshops and training on contemporary industry trends, tools, and methodologies.
• One-on-One Consultation: Offer bespoke counsel to emerging professionals or enterprises seeking targeted expertise.
capabilities
Brand Narrative
Tone of Voice
Blue Sky Technology & App Development
Loyalty Programs
Seasonal Concept
Team Building & Mentoring
Industry Workshops
One-on-One Consultation
360* marketing campaigns
Engagement & Content
Brand strategy
Creative Direction
Campaign Concept
Creative Vision
Strategic Social Marketing
Digital Site Innovation & UX
Product Development & Packaging
Brand Positioning
Omni-Channel Creative
Organic & Paid Social Strategy
CLIENTS HAVE included:
Victoria’s Secret + Victoria’s Secret Beauty / Soft Surroundings / 1800flowers / Industrial Color / YSL Beauty / BareMinerals / Nigel Curtis / Bloomingdales / Kiss Cosmetics / Selita Ebanks + Hero Agency / Ann Taylor / Shari’s Berries / Plants.com / Health E-Commerce / Wildchild CONTENT / Domino Magazine / Martha Stewart Magazine & Books / New York Magazine / Prevention Magazine / Sesame Street Foundation / FIFI Awards / Christopher Reeves Paralysis Foundation
LET’S CHAT